War for the Planet of the Apes
DMS created and localised over 500 assets for 20th Century Fox’s War for the Planet of the Apes.
Fox’s European region of operation was the first to adopt our centralised service for its 36 territories within Europe, with its success continuing to build as more of its territories across the globe choose DMS. When the studio’s huge summer blockbuster War for the Planet of the Apes was approaching release, DMS were responsible for creating localised TV spots, social media spots, digital billboards and a variety of online content for Fox’s territories around the world.
To work on the assets, DMS recieved master films from the Fox Media Cloud system and uloaded them to our own platform, PANTHER ONLINE ®.
Many of the briefs only specified the text needed for the call to action details per asset, leaving DMS responsible for incorporating local specifics such as voiceover, age ratings, URL and social media tags. Voiceover artists recorded and localised voiceovers at ADR facilities and at DMS’ on-site audio facilities. In most instances, content was also dubbed and subtitled, while graphic cards were created to match the quality of the studio’s masters. DMS’ local-language-speaking customer services team checked every asset before sending to Fox for sign-off.