our work DMS POWERS LIONSGATE GLOBAL TRAILER LAUNCHES

FROM HIGH-SPEED LOCALISATION TO REAL-TIME MONITORING FOR GLOBAL IMPACT

DMS partnered with Lionsgate to localise trailers for major releases like The Unbearable Weight of Massive Talent, John Wick: Chapter 4, Moonfall, and Prey for the Devil. 

Working across global  markets, DMS efficiently each trailer’s localisation in less than 48 hours, with some delivered in under 24 hrsto meet the demands of Lionsgate’s global marketing strategy. 

With a team of 140+ specialists spread across production hubs in London and Los Angeles, DMS delivered trailers that were meticulously adapted for each market—covering subtitling, graphic localisation, and audio mixing. Our streamlined process, from order to final QC, allowed us to deliver final files quickly for global distribution, whilst ensuring brand consistency.  

DMS’s Media Intelligence team continue to play a crucial role in monitoring Lionsgate trailers’ global performance across 14 markets. Leveraging our proprietary platform, Hawk Online®, the team track AV performance, impressions, and audience engagements across social media and traditional platforms. By providing the publicity team with real-time data and sentiment analysis, we help Lionsgate assess the campaign’s effectiveness and optimise their global impact. 

DMS’s ability to turn around large-scalemulti-market trailer localisation with outstanding speedprecision, and insight positioned Lionsgate for a successful global launch, further enhancing the reach and reception of these key releases. 

Looking for fast, seamless localisation support for your next global campaign? Contact us today to learn how DMS can drive your content’s success across international markets: michael.petch@dmsukltd.com

Looking for a way to get data-driven insights into your campaign? Contact our Media Intelligence team: robin.mcdonald@dmsukltd.com

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With global offices across 3 continents, we’re well positioned to help get your content moving. 24 hours a day, 7 days a week.

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